Part 3 of this series examines whether the impressions and clicks generated by long-tail keywords are incremental to the impressions and clicks already being driven by the pre-existing keywords, or ...

To help your small business better understand long-tail keywords, we asked SEO experts and business leaders this question for their best advice on long-tail keywords. From choosing target keywords for ...

Opinions expressed by Entrepreneur contributors are their own. Keywords are actually whole phrases, and “long-tail” keywords are phrases with four or more words in them. Here’s an example: You can see ...

It’s tempting to go after broad, high-volume keywords with huge audiences (and equally huge competition). But there’s an equally large — albeit more distributed audience — to be reached by targeting ...

Standing out in search engine results is crucial in the highly competitive legal industry. While many firms focus on broad keywords like “lawyer” or “legal services,” the real magic often lies in long ...

Opinions expressed by Entrepreneur contributors are their own. Looking for a way to pump up your website’s search engine optimization (SEO), bring in more search traffic and increase your conversions?

What are Long Tail Keywords? Long tail keywords come from the power law graph, which shows that the long tail has many occurrences that are far from the “head” of the graph (See image). This concept ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

Ranking well for competitive keywords is incredibly tough for the average small business. That’s why more specific and less competitive keywords can make a huge difference. For many, long-tail ...

Long-tail keywords became accepted as a fantastic way to gain search traffic a few years ago. Rankings were easier to attain, competition was lower, and it was comparatively easier to optimize for ...