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In the world of marketing, it takes a lot of skill and savvy to thrive. And these days, data analysis is at the top of the list. One of the most popular tools out there for using data to your ...

The purpose of this course is to introduce and familiarize students with key aspects of Python and R programming languages that are necessary for computation in business analytics. Upon successful ...

This article is the third in an editorial series that will review how predictive analytics helps your organization predict with confidence what will happen next so that you can make smarter decisions ...